Burberry’s omni-channel customer experience

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September 4, 2021

Goals.

British luxury fashion house Burberry worked with Venquis to deliver an exceptional omni-channel customer experience by delivering a global transformation project to upgrade legacy digital asset and content management systems, and global point of sale systems.

Approach.

Through due diligence, a thorough understanding of the transformation project and weekly communication with Burberry, Venquis recruited specialists across Burberry’s entire IT department.

Results.

One of the specialists implemented a digital asset management system and took ownership of the entire process, whilst another led the entire running of the European till system implementation in 180 locations. The hiring process took on average less than one week.

Project team.

Client Solutions: Jack Grimes
Talent Delivery Lead: Ella North
Talent Delivery Team: x5
Marketing: Jaspreet Kaur

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